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Next Event
Selling to larger organisations, Part 2. TBA,
Tobacco Dock.
The second part of introducing sales to the
residents at one of London’s largest accelerators:
•
A re-cap on qualification
•
Communications
o
Style and Content
o
Face to face v Phone v Web conferences v
email
•
Managing time in a meeting
•
Preparing for a meeting
•
Questioning techniques
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Handling objections
•
Handling gatekeepers
•
Closing techniques
Previous events
Simon has spoken at conferences, sales meetings,
networking events, and a range of business
accelerators and incubators. His approach starts
from the position that “few of us left school wanting
to sell but that many of us find we have to as part of
our job.” He has asked this of over a thousand
people and so far no one has put their hand up.
His approach is that selling is a mixture of detective
work - finding people who might buy, and teaching -
explaining to those who might buy why your offer is
relevant. Using a few simple tried and tested sales
techniques almost anyone can sell without
compromising their professional integrity.
How to make your
budget go further.
Wednesday, 21st September 2016, Saunderton
Well thought through marketing strategies deliver
an excellent return on investment. Choosing the
right mix of marketing activities is almost as
important as building the right sales proposition.
This joint seminar with Cerub PR explains how to
develop a winning strategy and how to use one of
the most cost effective techniques: using public
relations campaigns to raise your company’s profile
and position your business as a market leader.
Selling to larger
organisations, Part 1.
15th September 2016, Tobacco Dock.
This seminar is an introduction for start ups facing
the challenge of selling to large organisations.
Topics include tips on how to research target
customers, how to understand the organisation you
are trying to sell to and how to present your offer in
the most attractive light.
How to take a product or
service to market.
18th May 2016, Saunderton.
The best ideas aren’t necessarily the ones that sell
most successfully, but conversely a good idea can
form the basis of a great business if it is properly
presented.
The seminar explains how to make your offer as
attractive as possible so that you optimise your
sales by addressing the true requirements of your
market.
Sales for Scientists and other
professions.
10th November 2015, Harwell.
Held at the European Space Agency Business
Incubation Centre, Harwell, this seminar sets out
techniques for scientists and other professionals to
tackle selling without compromising their
professional integrity.
How to run a successful sales campaign.
21st October 2015, Saunderton.
Almost no one leaves school wanting to become a
salesman or woman. Yet many of us find that
selling is part of our job. This seminar explains
some of the thought processes and techniques to
help people sell both effectively and ethically.
The ethics of selling.
15th July 2015, Bicester
In the UK many people distrust sales people.
Against this many sales people find they are misled
by their prospects. This talk addresses how to
bridge the gap to the advantage of all.
Selling Professionally.
21st May 2015, Harwell
A lunchtime seminar for scientists and members of
the professions who find they have to sell as part of
their job. Those attending will receive an
introduction into how to sell while maintaining their
professional integrity.
Now you’ve got to sell it!
21st May 2014, Harwell
An introduction to selling high tech products or
services. We will explain how to make your sales
proposition attractive to potential customers and
how to set up a straightforward sales process to
support a growing business.
Sales without Selling.
15th October 2013, Harwell
An introduction to consultative selling. How to plan
and execute a sales campaign while retaining your
professional integrity. Held on the Harwell Campus
for Scientists and other professionals who find they
need to sell as part of their role.
Taking a New Product to Market.
13th July 2013, Harwell
A seminar held jointly with Limetree Innovation
covering the marketing and product development
challenges facing companies taking a new product
to market.
Sales & Marketing - Art or Science?
21st February 2013, Harwell
A breakfast seminar to the The Harwell Oxford
Technology Entrepreneurs Forum - by invitation
only. An entertainment based on understanding the
tricks of false perception and how to mould these
into a compelling message.
Sales Propositions for Scientists
& the Professions
19th Feb 2013, Harwell
A seminar for scientists and members of the
professions who find they have to sell as part of
their job. This seminar focuses on structuring and
delivering a sales proposition and tips on how to
make your offer ‘easier to buy’.
The ethics of selling.
3rd October 2012, Chipping Norton.
An update to the previous seminar based on the
true legacy of the Olympic year 2012: An outbreak
of ethics!
Sales for Scientists.
22nd October 2012, Harwell
A lunchtime seminar for scientists and members of
the professions who find they have to sell as part of
their job. This will introduce the concepts of selling
for people who may not ever have received formal
training.
Sales for the Professions and
others.
18th October 2012, Thame
Many people find they have to sell as part of their
job. This short talk introduces the concepts of
selling to people who may not ever have received
formal training.
The ethics of selling.
3rd October 2012, Witney
Are successful salespeople untrustworthy, amoral
cheats, or do they just have an image problem?
Almost every businessman or woman finds that they
have to sell at some point in their work. So should
we abandon ethics for this part of our working week
and resign ourselves to poor sales or is there
another way?
In fact most salespeople behave ethically either out
of conviction or because this is the most
dependable route towards growing a business.